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February 28, 2008

Crayola's New Colours

Crayola has unveiled 8 new colours chosen by kids, named by kids. Your 2008 boxes of 64 count coloured pencils, crayons and markers will include these hot new colours. "happy ever after" blue, "bear hug" brown and "giving tree" green are a few of the shades These colour name choices tell us that kids are a "generous group, concerned about the environment and committed to making the world a better place" says Canadian Certified Child and Theraplay (TM) Therapist, Susan Garofolo.

Over 20,000 children in Canada and the U.S. contributed to the choosing the Kids' Choice Colours. The kids volunteered a short story and then chose a colour and named it to reflect their story.

According to Shery Hanser, Platform Manager for Crayola Canada; Crayola plans to support kids picking a new set of colours, yearly, to continue their commitment to feedback.

(Sidebar; the Crayola pip-sqeaks skinny markers are the perfect item to keep in your bag. Compact, washable and fun; these markers are great for doctor's waiting rooms, restaurants, and car rides! Yes, you must add paper.)

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